MAKING OPENAI’S BRAND MORE MAINSTREAM

AI has gradually permeated our lives for years now, yet only recently reached mainstream consciousness. OpenAI has emerged as a key player in AI’s mass adoption thus far; their image and text generator tools Dall-E and ChatGPT give a glimpse of what life may look like with artificial intelligence in our future lives.

ChatGPT reached 100 million active monthly users just a couple of months after its debut in November 2022 – outpacing social media titans such as Instagram which took two-and-a-half years and TikTok which required nine months – remarkably faster than their respective adoption times. Since becoming a for-profit company in 2019, OpenAI’s estimated value has surged up to an astounding $29 billion and counting!

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